SHAKE SHACK REVEALS NEXT LOCATION IN SM NORTH EDSA


Hoarding showcases Philippine endemic flora and fauna

Shake Shack unveils its newest spot with a wilderness inspired hoarding spanning the stretch of its up and coming space in SM North Edsa.

Shake Shack SM North Edsa’s hoarding featuring Raxenne Maniquiz’s interpretation of Philippine flora and fauna
Shake Shack SM North Edsa’s hoarding featuring Raxenne Maniquiz’s interpretation of Philippine flora and fauna

An Urban Shack Garden

While Shake Shack’s humble beginnings as a hot dog cart were tied to a New York City art installation, Shake Shack’s commitment to supporting the local art community remains steadfast to this day. Throughout the various store openings in the country alone, the iconic New York burger joint has consistently supported and forged partnerships with both established and emerging local artists.

Raxenne Maniquiz, the creative behind the vibrant hoarding of Shake Shack SM North Edsa
Raxenne Maniquiz, the creative behind the vibrant hoarding of Shake Shack SM North Edsa

Continuing its tradition, Shake Shack collaborates with local graphic designer and illustrator Raxenne Maniquiz for the store’s construction hoarding. As a 2021 Young Gun Awardee, Raxenne’s artistry depicts a high appreciation of the native (and mostly endemic) flora and fauna with brilliant and bold color contrasts and deep, painterly strokes. Drawing inspiration from the heritage trees found in Metro Manila and Philippine flora and fauna, her hoarding design is a trippy and stunning visual walkthrough of Quezon City’s lush and vibrant environmental surroundings and open spaces, unbeknownst to many have long been a part of the city’s character. With its almost lifelike illustrations of lush and vivid greenery and flowers, the hoarding creates a vibrant backdrop for shoppers and diners alike in the country’s first SM Supermall.

ShackBurger and Chicken Bites
ShackBurger and Chicken Bites
A Shack smorgasbord
A Shack smorgasbord
Dark Meat Hot Chicken, Shake Shack’s newest menu addition
Dark Meat Hot Chicken, Shake Shack’s newest menu addition
Shack Stack
Shack Stack
Classic Shakes
Classic Shakes

I Spy at the Shack

More than a scenic homage to the country’s greeneries, the hoarding will also give patrons a chance to win exciting prizes through a game called “I Spy at the Shack”. Inspired by the children’s puzzle book “Where’s Waldo?”, the digital game will have Shack fans hunting for featured images that have been laid out in the hoarding design. Spot the correct item and participants can rack up weekly prizes until the end of the game. Lucky joiners who will complete the challenge will receive tickets for two to the Shake Shack Community Day, where they will have a chance to visit and dine for free before it opens to the public. Follow @shakeshackph on Facebook or Instagram for more details.

Specialty Food Retailers, Inc. (SFRI) is the exclusive franchise holder of Shake Shack in the Philippines. SFRI is a member of the SSI Group.

Follow the Out of Town Travel Blog on Facebook, Twitter, Instagram, and Pinterest if you want more travel and food-related updates.





Source link

Related Stories

spot_img

Discover

DOT holds 8th Anilao Underwater Shootout

Anilao Underwater Shootout 2023 WinnersThe tranquil waters of Mabini, Batangas burst into action...

#WalangPasok: Class Suspensions For May 31, 2023, Wednesday

#WalangPasok: Updated List of Work and Class cancellations for May 31, 2023 (Wednesday)Manila,...

19 Best Road Trips in The US in 2023

Dave and I love road trips, and we’ve taken a lot...

#WalangPasok: Class Suspensions For May 30, 2023, Tuesday

#WalangPasok: Updated List of Work and Class cancellations for May 30, 2023 (Tuesday)Manila,...

Is Greece Expensive to Visit: Travel Costs in 2023

Is Greece expensive to visit? A trip to Greece is one...

33 Best Things to Do in Arizona in 2023

Arizona is something else. The southwestern state is most famous for...

Popular Categories

Comments

LEAVE A REPLY

Please enter your comment!
Please enter your name here